The Watch Concierge

Tell us the watch. We'll find it.

The hard-to-find, the allocation piece, the grail. Unlike every other “concierge,” we don’t sell watches — so we have no reason to steer you. We run your request through 75 verified dealers you can actually see, hand you the real options, and step back. You buy direct from the dealer. We never hold the watch or your money.

Start your request

How it works

Four steps, one trusted hand on the whole thing.

01

You tell us

Name the exact piece — reference, dial, year, papers — or just describe the one you can't stop thinking about.

02

We work the network

We put your request through our 75 verified dealers and auction contacts across the world.

03

We present the options

Verified pieces only — condition, provenance and real price laid out plainly, with our read on each.

04

You buy direct

You purchase from the dealer yourself. We take our fee — and stand beside the deal from first call to delivery.

Why bring it to us

Not a marketplace. Not a dealer with a markup. A finder that works for you.

75

Verified dealers — publicly listed

Authorised retailers, grey-market specialists and auction houses worldwide. No secret “private network” — see every dealer yourself.

0

Watches we've been paid to push

We're independent, and always have been. We've never been paid to recommend a watch — so our advice is yours, not a brand's.

1

Person on your request

A human works your search and answers you personally — not a form that vanishes into an inbox.

The fee, in the open

You only pay when we actually find it.

Success fee — by the watch's value

  • Under $10,000$500
  • $10,000 – $50,000$1,500
  • $50,000 – $150,0003%
  • $150,000+ · the grail tier2.5% + bespoke

Agreed with you upfront, in writing. Charged only once you approve a watch — never before, and nothing to inquire.

Why it's safe

  • We never hold the watch or your money. Payment is between you and the dealer, direct.
  • We find it, verify it and guide the deal — you own every decision and every approval.
  • No inventory, no markup buried in the price. Our only fee is the one you see above.
  • Every dealer we work with is verified — the same network behind our Watch Finder.

Questions, answered

What to know before you ask us to find it.

How does the Stories To Watch concierge work?

You tell us the exact watch — reference, dial, year, papers, or just a description of the one you want. We run your request through our network of 75 verified dealers and auction contacts worldwide, then present you the genuine options with honest condition and price. You buy directly from the dealer; we never take the watch or your money.

What does the watch concierge cost?

A success fee, agreed in writing upfront and charged only once you approve a watch: $500 under $10,000, $1,500 up to $50,000, 3% above that, and 2.5% plus bespoke terms at the grail tier. There is no cost to inquire, and no markup hidden in the price.

Is it safe? Do you hold my money or the watch?

No — we never take custody of the watch or your funds. Payment is directly between you and the dealer. We find the piece, verify it and guide the deal, but you own every decision and every approval. Every dealer we work with is verified and publicly listed in our Watch Finder.

How long does it take to source a watch?

It depends on the piece. Common references can surface in days; a discontinued or allocation grail can take weeks. We tell you honestly what is realistic at the start, rather than promise a timeline we cannot keep.

What watches can you source?

Almost any reference — new, pre-owned, vintage, discontinued or waitlisted — across the brands our dealer network covers, from Rolex, Patek Philippe and Audemars Piguet to independents and Grand Seiko. If it is trading on the market, we will try to find it.

How is this different from other watch sourcing services?

Three ways. We do not sell watches, so we have no reason to steer you. Our network is not a secret private list — every dealer is publicly visible in our Watch Finder. And we never hold the watch or your money; you buy direct. Most concierges are dealers or marketplaces with a markup. We are neither.

Start your request

Tell us what you're looking for.

How the fee works Our success fee is set by the watch's value ($500 under $10k · $1,500 to $50k · 3% above · 2.5% at the grail tier). It's confirmed with you in writing upfront, and only charged once you approve a watch. Inquiring costs nothing.
Something went wrong sending your request. Please email us directly at hello@storiestowatch.com.

Your details are used only to source your watch and reach you about it. We never sell your data, never hold inventory — any purchase is yours to approve.

Request received

Thank you — your request is with us. A person will review it and come back to you personally at the email you gave. We'll always confirm the fee and the price with you, in writing, before anything is agreed.

Explore the Watch Finder

Or browse first

Not sure of the exact piece yet? Start with the 75 dealers we already trust.

Enter the Watch Finder →